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What if students didn’t just learn about strategy and innovation—they practiced it like professionals from day one?

At Stralsund University of Applied Sciences (Hochschule Stralsund, in short: HOST), that’s exactly what’s happening. With the help of FIBRES, a modern foresight and trend intelligence tool, students are developing real-world skills in futures thinking, trend analysis, and strategic foresight. They’re not just studying the future. They’re scanning it, mapping it, analyzing it—and shaping it.

The music industry is undergoing rapid transformation. From artificial intelligence to decentralized technologies and immersive listening experiences, new forces are redefining how music is created, shared, and experienced. For an organization like GEMA—one of the world’s leading music rights societies—this level of change presents both challenge and opportunity.Rather than simply react to disruption, GEMA has made the strategic choice to lead it. Through a combination of forward-looking thinking and a commitment to collaboration, GEMA is using foresight and open innovation to help shape the...

Strategic foresight is often described as both an art and a science — and for good reason. On one hand, it demands discipline: scanning signals, tracking patterns, and drawing conclusions from data. On the other, it requires imagination: the ability to ask “what if,” to envision futures that don’t yet exist, and to explore possibilities that defy linear thinking.

When the FIBRES team arrived at DTIM 2025—Europe’s leading event on innovation, digital transformation, and strategic development—we expected insightful sessions and future-focused conversations. But we also came away with something more: a set of powerful signals about the direction foresight is heading—and how organizations are starting to rethink how they use it.

The world of foresight is built on anticipation—on seeing what’s next before it happens. But what if the very tools designed to help you navigate the future also introduce new risks you didn’t anticipate?

Imagine your company standing on the edge of tomorrow. On one side, the chaotic churn of market intelligence—data pouring in from every corner, fact-based and fiercely immediate. On the other, the big-picture horizon of foresight—visionary, imaginative, speculative.

Do people in your organization work on both market intelligence and foresight? If yes, are the functions isolated or have you already tapped into the synergies?

In 2019, if you’d ask ten people working on foresight and future trends how many of them use AI in their work daily or weekly, the number wouldn’t have been very high.

Today it’s a different story. The bleeding edge technologies have become the tools we use today, but obviously not without controversy. The market is getting saturated with both AI-powered tools and AI-augmented tools. Sometimes it feels like there are no "dumb" tools left.