Despite the global pandemic, 2020 marked a year of growth for FIBRES Online. Existing customers in Australia, Europe, and North America found our foresight software even more valuable in turbulent times. Concurrently, new customers discovered FIBRES for their internal foresight work.
The Futures Day is being celebrated today on March 6th. As our contribution to honour the day, we ran a survey on ’Foresight Best Practices’ during the month of February.
I would expect every startup entrepreneur recognizes there are many moments related to starting up and growing your business. And that then there are some defining moments.
In order to detect the early signs of disruptive forces - to out-think your competition - I think a systematic way of getting new inputs is crucial. A key use case of foresight work is to place trend implications on long-term strategic horizons and to use this as input for your own strategic positioning.
Three years ago our team made a strategic decision that changed our course from consulting business to a software business. We wanted to provide a solution that helps organizations get really connected to changes around them and plan their actions accordingly.
I promised I’ll share my experiences on how it feels like to be part of an international startup accelerator program, and to be on our journey towards ‘hybrid foresight’ and ‘smart strategies’. Call it “Confessions of a CEO’.
What I want to discuss here firstly is how we ended up on this path, and secondly what it means for a small company such as ourselves.
Well, what's next? Always the million dollar question, especially now as artificial intelligence (AI) is in the midst of the tech hype. Since our own FIBRES' development will entwine with AI, it's due time to take a look into some of the concepts and terminology. I'll try and outline at least how we approach these from our business point of view.
