Start your foresight with marketing trends

What are the most important trends in marketing? Start building your own futures intelligence on top of this data set featuring trends and technologies related to marketing.


Future of marketing

The future of marketing is being shaped by advancements in technology, changes in consumer behavior, and evolving market dynamics. Traditional marketing strategies are giving way to more personalized, data-driven, and interactive approaches. As the digital landscape continues to expand, businesses must adapt to stay relevant and competitive.

Example trends in this data set

Get these pre-written marketing trends for your futures intelligence.

Virtual showrooms and product visualization

Virtual showrooms enable customers to explore products in a virtual environment, replicating the in-store experience from the comfort of their homes.

Visual search advertising

Brands can utilize visually appealing and attention-grabbing images that showcase products to capture consumers' attention during visual search queries.

Privacy-centric marketing technologies

As data privacy concerns and regulations gain prominence, brands are shifting towards privacy-centric marketing technologies.

Virtual events and experiential marketing

Brands host product launches, trade shows, and conferences in virtual spaces, attracting a global audience without the limitations of physical venues.

Frequently asked questions

This data set includes pre-written trends and a trend radar for exploring the trends based on trend maturity and category. The trends have been generated by AI using proprietary prompts and checked for consistency, terminology accuracy, and general quality.

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FIBRES is a SaaS tool for foresight and futures intelligence. It's used for trend management and horizon scanning purposes, including collecting signals, compiling trend libraries, and building trend radars.

Start with this data set

FIBRES is a tool for building your own futures intelligence. With this data set, you can start your foresight work with a pre-written selection of 25+ marketing trends. You can access this data set and others like it for free during your 30-day trial.

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AI-generated trends and trend radars

Want to discover future trends and technologies but not sure where to start? Our AI data sets are a great starting point. They cover 1,000+ trends and technologies across versatile topics and industries, helping you get your foresight activities quickly off the ground.

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