Choose between a simple impact radar, a PESTEL radar, or a custom radar for your free trial.
Option 1: Impact radar with 2 sectors (Business Models and Technology)
The second option is a simple impact radar. Choose this Radar setup, when you want to categorize trends based on how they affect your business.
When positioning trends on this trend radar, it helps to ask what part of your business they primarily impact. Is the change you identified something that should be taken into consideration for your business models or technology choices?
More refined impact radars might have their own sectors for sales and marketing, HR, and operations, for example.
Example: You are the same energy company that a decade ago noticed that consumer sentiment towards recycling is changing. You would have positioned this trend in the Business Models sector of your trend radar.
Option 2: Domain radar with 6 sectors (PESTEL)
The first option is a 6-sector domain radar (PESTEL). Choose this Radar setup, when you want to categorize trends based on where the trends themselves originate from.
The PESTEL radar is quite a straightforward radar setup that needs little explanation.
Example: You are an energy company that a decade ago noticed that consumer sentiment towards recycling is changing. You would have positioned this trend in the Social or Environmental sectors of your trend radar.
Request a custom Radar
If you have a custom setup in mind, you can request a custom Radar. We can change the number and names of all axes on the Radar. In this case, select one of the default Radars to finish the free trial signup, and book a meeting with us to configure your Account for a custom Radar.
Book a meeting to customize your Radar
You also have the option to book a meeting with us as the last step of your signup.
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